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適合投遞內(nèi)容運(yùn)營(yíng)職位，有專業(yè)內(nèi)容運(yùn)營(yíng)工作經(jīng)歷描述供參考，幫您制作專業(yè)內(nèi)容運(yùn)營(yíng)簡(jiǎn)歷

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編輯

 基本信息: 











廣東深圳



13800138000

BD@100chui.com

? 姓名: 錘子簡(jiǎn)歷

4年以上內(nèi)容運(yùn)營(yíng)及管理經(jīng)驗(yàn)，策劃及撰寫10w+推文文案，500+xxx及教育文案編寫經(jīng)驗(yàn)

 求職意向: 
內(nèi)容運(yùn)營(yíng)


廣東深圳


8K-10K


一周內(nèi)到崗

 教育背景

2010.09-2014.06

錘子簡(jiǎn)歷大學(xué)

市場(chǎng)營(yíng)銷（本科）

相關(guān)課程：市場(chǎng)營(yíng)銷

 工作經(jīng)驗(yàn)

2018.04-至今

錘子簡(jiǎn)歷公司

內(nèi)容運(yùn)營(yíng)

負(fù)責(zé)組織新媒體團(tuán)隊(duì)（微博）的選題策劃、內(nèi)容生產(chǎn)、優(yōu)化工作，用網(wǎng)絡(luò)語(yǔ)言和網(wǎng)絡(luò)思維文字拉新推廣、打造品牌。
負(fù)責(zé)策劃博客平臺(tái)專家的拉新及拓展，制定互動(dòng)方案，提高專家活躍度，為品牌傳播進(jìn)一步轉(zhuǎn)化做鋪墊。
負(fù)責(zé)微博等平臺(tái)線上及線下活動(dòng)的策劃與執(zhí)行監(jiān)督，以及傳播宣傳，策劃運(yùn)用口碑營(yíng)銷、論壇營(yíng)銷，短信、郵件等群發(fā)。有成功微博運(yùn)營(yíng)經(jīng)驗(yàn)，對(duì)熱點(diǎn)事件、新聞動(dòng)態(tài)等信息敏感、把握能力強(qiáng)，能夠及時(shí)組織語(yǔ)言，在微博用網(wǎng)絡(luò)語(yǔ)言做出響應(yīng)。
熟練掌握互聯(lián)網(wǎng)及互聯(lián)網(wǎng)產(chǎn)品運(yùn)營(yíng)方法，擅長(zhǎng)大數(shù)據(jù)分析，用數(shù)據(jù)驅(qū)動(dòng)產(chǎn)品及運(yùn)營(yíng)，統(tǒng)籌協(xié)調(diào)，根據(jù)用戶習(xí)性特點(diǎn)，與產(chǎn)品部門緊密配合，完善用戶引導(dǎo)、交易體驗(yàn)、功能優(yōu)化等提升用戶體驗(yàn)度。
挖掘產(chǎn)品及運(yùn)營(yíng)各項(xiàng)數(shù)據(jù)，通過對(duì)數(shù)據(jù)的分析，發(fā)現(xiàn)用戶規(guī)律，根據(jù)線上線下渠道的特點(diǎn)，用戶反饋及轉(zhuǎn)化規(guī)律，制定具有針對(duì)性的策略來提高用戶訂單成交量，用戶活躍度。
根據(jù)業(yè)務(wù)發(fā)展目標(biāo)，制定渠道發(fā)展計(jì)劃，做好數(shù)據(jù)監(jiān)控及渠道效能評(píng)估，動(dòng)用各類渠道資源，幫助產(chǎn)品擴(kuò)張市場(chǎng)份額。

2014.07-2017.12

錘子簡(jiǎn)歷公司

內(nèi)容運(yùn)營(yíng)

客戶端運(yùn)營(yíng)維護(hù)工作的安排，Wap客戶端頁(yè)面的撥測(cè)工作以及專題策劃和專題上下線。
渠道批量推廣節(jié)目地址的配置，投訴數(shù)據(jù)處理，根據(jù)推廣渠道的投訴情況，調(diào)整渠道的推廣內(nèi)容，減少相應(yīng)投訴。
視頻制作，根據(jù)團(tuán)隊(duì)推廣內(nèi)容數(shù)量的需求，安排相應(yīng)的視頻內(nèi)容制作。
根據(jù)市場(chǎng)或產(chǎn)品部門提出的方案，協(xié)調(diào)資源，推動(dòng)相關(guān)流程落實(shí)執(zhí)行，負(fù)責(zé)和互聯(lián)網(wǎng)領(lǐng)域各傳播媒體有效溝通，調(diào)動(dòng)各種資源，促進(jìn)產(chǎn)品推廣方和相關(guān)渠道及媒體的聯(lián)合推廣，以提高公司產(chǎn)品的市場(chǎng)知名度。
負(fù)責(zé)平臺(tái)的整體運(yùn)營(yíng)推廣，為整體流量及轉(zhuǎn)化負(fù)責(zé)，深度挖掘需求，豐富現(xiàn)有內(nèi)容資源，建立更加完善的運(yùn)營(yíng)體系，搭建完整業(yè)務(wù)生態(tài)驅(qū)動(dòng)增長(zhǎng)，對(duì)引流的用戶分層并建立成長(zhǎng)體系，通過產(chǎn)品優(yōu)化、活動(dòng)策劃、內(nèi)容輸出等多種手段實(shí)現(xiàn)用戶的活躍、留存和轉(zhuǎn)化及充值。

 自我評(píng)價(jià): 我的文字基礎(chǔ)扎實(shí)，寫作能力優(yōu)秀，2011年在《xxx日?qǐng)?bào)》實(shí)習(xí)時(shí)采寫兩篇文章均見報(bào)。根據(jù)項(xiàng)目的宣傳計(jì)劃負(fù)責(zé)折頁(yè)等部分文案的創(chuàng)意。2016年在社區(qū)的工作崗位上創(chuàng)作小品《暗訪》，在管理區(qū)和虞山鎮(zhèn)演出。