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簡(jiǎn)歷模板特點(diǎn) 適合投遞廣告創(chuàng)意文案職位，有專業(yè)廣告創(chuàng)意文案工作經(jīng)歷描述供參考，幫您制作專業(yè)廣告創(chuàng)意文案簡(jiǎn)歷

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? 頭像: 隱藏

編輯

 基本信息: 

26歲



大專





廣東深圳



13800138000

BD@100chui.com

? 姓名: 錘子簡(jiǎn)歷

擇業(yè)與擇人都很重要，猶如伯樂(lè)相馬。

 求職意向: 
廣告創(chuàng)意文案


廣東深圳


8K-10K


一個(gè)月內(nèi)到崗

 教育背景: 2011.09-2015.06

錘子簡(jiǎn)歷大學(xué)

廣告策劃

 工作經(jīng)驗(yàn)

2018.04-至今

錘子簡(jiǎn)歷公司

廣告創(chuàng)意文案

負(fù)責(zé)公司市場(chǎng)營(yíng)銷策劃，市場(chǎng)調(diào)研，文案編輯，平面設(shè)計(jì)，宣傳推廣及營(yíng)銷活動(dòng)，搭建市場(chǎng)團(tuán)隊(duì)，制定公司品牌推廣策略和廣告創(chuàng)意方案及預(yù)算，策劃營(yíng)銷活動(dòng)追蹤效果，輸出反饋報(bào)告給市場(chǎng)營(yíng)銷總監(jiān)。
協(xié)同電商、研發(fā)部門提煉賣點(diǎn)包裝產(chǎn)品，負(fù)責(zé)規(guī)劃公司品牌的線上整合營(yíng)銷方案，包括口碑傳播、活動(dòng)策劃、節(jié)假及熱點(diǎn)事件營(yíng)銷等及素材物料設(shè)計(jì)。
搭建自媒體傳播矩陣，包括官方賬戶6個(gè)、第三方帳號(hào)10個(gè)。規(guī)劃自媒體運(yùn)營(yíng)，策劃內(nèi)容選題，文章撰寫及品牌/產(chǎn)品植入，覆蓋今日頭條、一點(diǎn)資訊、百家號(hào)等多個(gè)主流平臺(tái)。
主導(dǎo)公司雙微運(yùn)營(yíng)、內(nèi)容審核分發(fā)，線上活動(dòng)策劃及落地執(zhí)行。了解品牌藍(lán)V聯(lián)動(dòng)、轉(zhuǎn)發(fā)抽獎(jiǎng)、熱門話題打榜、KOL合作等推廣渠道。擁有大量品牌藍(lán)V及行業(yè)領(lǐng)袖橙V大號(hào)資源，策劃與多個(gè)微博品牌藍(lán)V聯(lián)動(dòng)活動(dòng)數(shù)十個(gè)。
制定全網(wǎng)營(yíng)銷整合推廣方案及執(zhí)行，搭建賬戶，素材制作及廣告創(chuàng)意文案撰寫，監(jiān)測(cè)分析推廣數(shù)據(jù)，優(yōu)化提升指標(biāo); 熟悉競(jìng)價(jià)排名規(guī)則，掌握SEO、SEM、企業(yè)百科、品牌地標(biāo)、DSP廣告、媒體報(bào)道、事件營(yíng)銷、口碑營(yíng)銷等多種組合推廣方式，推廣渠道包括: 360、百度、今日頭條、網(wǎng)易智選、京東直投、粉絲通等，推廣效果為銷售轉(zhuǎn)化負(fù)責(zé)。

2015.07-2017.12

錘子簡(jiǎn)歷公司

廣告創(chuàng)意文案

宣傳: 負(fù)責(zé)本報(bào)常規(guī)征訂廣告創(chuàng)意文案以及與客戶合作的促銷廣告創(chuàng)意策劃，制定本報(bào)整年度發(fā)行宣傳方向、途徑等計(jì)劃方案，參與內(nèi)刊編輯于校對(duì)工作。
活動(dòng): 負(fù)責(zé)對(duì)外的讀者活動(dòng)、對(duì)內(nèi)員工年終大會(huì)活動(dòng)策劃。
負(fù)責(zé)大型活動(dòng)案例: 第六屆南方都市報(bào)讀者歡樂(lè)行，于長(zhǎng)隆國(guó)際大馬戲舉辦，現(xiàn)場(chǎng)讀者觀眾達(dá)7000人。本人前期主導(dǎo)活動(dòng)主題、細(xì)則等構(gòu)想策劃，編寫活動(dòng)流程執(zhí)行手冊(cè)，撰寫主題宣傳片腳本，活動(dòng)現(xiàn)場(chǎng)負(fù)責(zé)燈光影音現(xiàn)場(chǎng)督導(dǎo)。